B&W or COLOR? –

Aug. 13, 2026 – Remember back in 2015 when everyone you knew suddenly owned a coloring book? It was a massive cultural moment, and these books that promised instant stress relief dominated bestseller lists. Fast-forward to today, and drawing is having a similar moment in the sun. Take a quick scroll through TikTok or Instagram, and you’ll find tons of videos under hashtags like “doodling,” “sensory drawing” and “art therapy.”

This resurgence comes on the heels of social media’s current obsession with nervous system regulation, which refers to your body’s ability to respond to stress and return to a calm baseline afterward. “We live in a stressful economic and political climate,” said Reina Lombardi, art therapist and founder of Florida Art Therapy Services. “Many families are experiencing heightened levels of distress that keep them up at night.” 

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